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Brad Bare

Vice President, Payer & PBM Growth, Vida Health

Brad Bare is Vida Health's Vice President of Payer and PBM Growth. Brad joined Vida after a 12-plus year career with a major Blue Cross and Blue Shield Plan where he was responsible for national provider network strategy an played a key role bringing several innovative products and strategies to market, especially focused on major national accounts. Brad also held leadership roles in value-based care strategy, clinical value improvement strategy and execution, communications strategy.