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Jeff Yaniga

Senior Vice President - Sales, Marketing and Account Management, HighRoads

Jeff is a seasoned Executive with over 20 years of experience driving business growth through strategic partnerships across marketing, product, operations, and technology teams. His expertise spans both health care and SaaS/API-based platforms, allowing him to address payer challenges and deliver valuable solutions to HighRoads prospects and customers. Prior to joining HighRoads, Jeff held leadership roles in sales and marketing prominent health care IT companies including Zero.Health, HealthSparq, Maestro Health, and DRX (a subsidiary of Connecture). Jeff holds a Bachelor of Business Administration from Indiana University of Bloomington.