Nicholas Kraft
Chief Growth Officer, Capital District Physicians’ Health Plan, Inc. (CDPHP®)
Nick Kraft joined Capital District Physicians’ Health Plan, Inc. (CDPHP®) in 2022 and currently services as senior vice president, chief growth officer. In this role, Nick leads all efforts around member growth and retention, including overseeing product innovation, sales, underwriting, customer experience, communications, marketing, and community relations. These functions have never been more important as CDPHP strives build an integrated delivery system that puts members’ needs first.
Nick thoughtfully and purposefully established the revenue organization within CDPHP, which in less than two years has increased overall revenue by more than $200 million. His holistic approach ensures partnership with every department within CDPHP to promote the delivery of high-quality products and services across all lines of business.
During Nick’s prior experience with Healthfirst in New York City as vice president of marketing and customer experience, he championed, led, and executed Healthfirst’s data-driven, customer-centric transformation by driving customer experience improvements across the entire enterprise.
He earned a Bachelor of Arts degree in history from The Ohio State University in Columbus, Ohio.