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Digitally Integrate Behavioral Health to Elevate Experience and Streamline Navigation

Dates:
Apr 2, 2025
Time:
11:00 am EDT
Presented by Credible Mind
Register Now Registration takes place at a third-party website.

About This Webinar

Depression and anxiety symptom prevalence, post-COVID, has remained stubbornly high, affecting around 1 in 3 adult members over the past year, according to the CDC. The results include rising care costs and lowered productivity. In response, according to leading benefits consultants, large employer groups nationwide have put mental health and cost containment at the top of their health & benefits priority list (WTW, 2024). Against this backdrop, Product and Clinical leaders at leading health insurance plans seek new ways to transform their approach to Behavioral Health.

Yet despite investments in people, networks, and technologies, important gaps persist: gaps in access, gaps in care, and – importantly – gaps in member experience vs. expectations. This expectation gap begins with member preference, and the need for early activation. As many as 3 in 4 members with symptoms prefer to address them on their own vs. seeking care, however the evidence basis for self-care approaches can prove elusive to them. And care seeking often gets delayed by stigma, cost, and confusion. Those with symptoms frequently wait 8 to 11 years to seek treatment, a delay that drives both unnecessary suffering and excess cost, as acuity rises.

This webinar will utilize a panel-style discussion and storytelling methods to engage the audience. Multiple perspectives – consultant, payer, and vendor – will be explored to promote a dynamic and engaging interchange between speakers. National prevalence and survey data will be shared as a backdrop. Real-world rollout examples will be unpacked, and performance data – including member experience, engagement, and navigation to various care models will be shared, along with lessons learned and recommendations. Audience polling, as well as Q&A will be employed to ensure an engaging and valuable experience for audience members.

Attendees Will Learn About

  • Insights on a new digitally integrated, data-driven framework for Behavioral Health
  • Practical steps to reduce access barriers, and to activate early engagement
  • Ways to build an integrated and evidence-driven Behavioral Health ecosystem that simplifies experience, personalized care, and improves cost and quality

Presenters

Clayton Nicholas, MBA

Chief Commercial Officer

CredibleMind

Clayton (Clay) Nicholas is Chief Commercial Officer of CredibleMind, overseeing sales and growth strategy. He has over 20 years of experience as a Fortune 50 executive and entrepreneur focusing on technology-driven healthcare innovation for health plans, employers, and providers. Previously he was Group President of Conduent’s $350M Healthcare Provider division delivering AI-powered care…

Learn more about Clayton Nicholas, MBA

Aaron Kessinger

Principal

Michael Best Strategies, LLC

Aaron identifies and assists innovative healthtech and wellness start-ups optimize their commercialization strategies to accelerate market adoption of their best-in-class products and services. Leveraging his 20+ years in healthcare leadership roles, Aaron provides valuable guidance to innovators seeking the best path forward. Before joining Strategies, Aaron was President of CareValet, an…

Learn more about Aaron Kessinger

Jennifer Christian-Herman, PhD

Vice President, Clinical Strategy and Programs

Blue Shield of California

Dr. Jennifer Christian-Herman is the Vice President of Clinical Strategy and Programs at Blue Shield of California, a nonprofit health plan serving nearly 6 million members. In this role, Dr. Christian-Herman leads an evolving portfolio of innovations focused on lifestyle medicine, behavioral health, complex care management, specialized care, social drivers of health, and digital therapeutics,…

Learn more about Jennifer Christian-Herman, PhD