About This Webinar
There is a rising need to improve maternal health outcomes today, as the US continues to rank last in maternal outcomes compared to every other developed nation. However, payers have been hard at work on strategies to engage members and improve maternal outcomes.
The challenge begins anew as many health insurance providers look for ways to effectively engage members and drive behavior change. In a culture where attention spans are shrinking, and everyone from retailers to reality shows are vying for share of voice and inbox space, how do you effectively break through the clutter? How can you modernize your outreach in a way that drives daily engagement, and impacts outcomes?
One health insurance provider and their digital health partner will explain their enrollment and engagement journey, and how it improved health outcomes. Join leaders from CDPHP and Ovia Health as they explain how they were able to engage pregnant members, as early as first trimester or pre-conception, and guide them to healthier outcomes using personalized care pathways. Speakers will share tactical plans they used to see daily engagement, and the impact they saw on outcomes and costs.
Attendees Will Learn About
- Innovative ways to combat today’s maternal mortality trends
- Best practices for enrolling and engaging members in their health
- The impact digital health partnerships can have on maternal outcomes
